Swaddle Magic was created entirely by accident but out of sheer necessity. Maryana Ruano’s daughter slept great while she was swaddled, but very quickly learned how to free an arm or sometimes even both. Suddenly she was wide awake and so were her parents. Thus, the dilemma began. They purchased every swaddle imaginable and none seemed to work. Though some worked better or longer than others, unfortunately their “Houdini” baby managed to escape them all!
That is when Maryana realized if any of her family were ever going to sleep again, she would have no choice but to make her own swaddle.Eventually, she came up with an idea for a dual swaddle that would actually include the shoulders and hoped this would prevent her from wiggling out. She started sleeping through the night and wasn’t able to break free. At that moment she knew this was something great and she wanted nothing more than to share it with parents everywhere. It took several years before they were able to make Swaddle Magic™ a reality, but it is finally here!